Some insight from 2023 Insurance Barometer Study

    Gen Z and Millennials are more likely to have minor dependent children and worry more than older generations about:


  • Leaving dependents in a difficult financial situation should they die prematurely
  • Paying for children’s schooling/college
  • Paying mortgage or rent
  • Supporting self/family should they become disabled
  • Paying off/reducing their own student loan debt

Results from the 2023 Insurance Barometer Study, by LIMRA and Life Happens, can help the industry understand their financial priorities and purchase preferences to ensure these consumers have the life insurance they need to protect their financial security.

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